Maximize your reach by increasing usage of your mobile application

Mi™ Platform enables you to promote your mobile application to the largest addressable market.

Find: How do you ensure users have access to your mobile application?

To help find your applications, July Systems has built strong relationships with the different app stores, operators, carriers and device manufacturers to ensure that your applications are promoted in these channels.  We do carrier certifications to get your applications on operator decks and we work with major OEM vendors to provide testing and certification so apps can be distributed with the device.  In addition, because of our strong relationships with Apple, Google, Nokia and RIM and their confidence in how we build native applications, applications which we built are promoted extensively.

Promotion:  So, the user has accessed your mobile application, but how do you increase usage?

Mi™ Platform also has various means of enabling businesses to promote their mobile applications.  There are specific widgets that allow users to share and post to popular social networks like Facebook, Twitter etc.  Links on these social networks directly link users to the app store or carrier page where they can download the application.  In addition, you can also promote your mobile application using our ad-campaign management system.  You can also use rich advertising units – like video pre-roll and post roll ads, direct ads to promote your application via our extensive mobile services network.