Obtain full control and oversight of your live mobile web and applications using our web-based tools and management dashboard interface

A recent Forrester survey of North American and European enterprises showed that businesses needed to update their mobile apps 2-3 times a year, sometimes more.  July Systems provides a comprehensive set of cloud based mobile management tools that allow businesses to easily build, update and manage all their mobile services efficiently and in real-time.

Mi™ Console

Mi™ Console enables businesses to monitor and manage all aspects of their mobile business from a single, centralized interface that is specific to a user’s role and permissions.   The console provides a single window management tool that helps you track and measure your mobile business effectively.  Specific functionality included in the Mi™ Console include -

• SLA monitoring
• Collaboration platform for communication and document sharing
• Single interface access to all tools based on user role and access
• Project management interface to manage multi-team mobile projects
• Forums and community (beta) for knowledge sharing and management

Studio
Mi™ Platform Studio is a suite of visual publishing tools that enables end-users – creative teams and marketers to easily build and manage rich, differentiated experience in minutes without requiring IT support.   Components of Studio include –

• Site Builder for easy creation of rich mobile websites – destination sites, microsites etc.
• App Builder (beta) – extends Site Builder capabilities to enable end-users to create cross-platform mobile applications that leverage native capabilities.
• Asset Library – Standardize, save costs and accelerate time to market by reusing your assets across mobile sites and applications.  Images, content feeds, videos, text can be changed in one place to update all your site and apps.
• Feed Editor – Create and modify content feeds used in your mobile services on an on-going basis without disruption to service at any time.

Customer Relationship Manager (CRM)
Mi™ Platform  CRM helps your business create and manage targeted interactions with your customers. This tool-set helps create push notifications and campaigns using simple drag and drop tools.

• Push Notifications Manager:  Push specific information, coupons and offers to target specific users based on device, operator, locations, date, and time.
• Spotlight Manager:  Target specific mobile websites and mobile applications.
• Campaign Manager:  Tailor your advertising campaigns with the campaign manager.
  • Configure the schedule and pace of advertising campaigns.
  • Target campaigns to specific geographies, device, sections, location, and time.
  • Manage all your campaigns using the dashboard interface.

Analytics

Mi™ Platform Analytics provides real time insight into usage, traffic and revenue.   The analytics features of Mi™ Platform are extensible and can be integrated into other platforms including Omniture, Flurry, Bango and more.  Our robust analytics dashboard provides information on various aspects of a live mobile web and application including -

• Usage analytics reports on the specific mobile user behavior on a mobile website.
• Site analytics includes analysis based on page views, visits, top viewed pages, device, country, city, operator, and time spent.
• Traffic analytics provides information on visits, visitors, traffic sources, time spent, search keywords, device, operator, country, and city.
• Ad analytics measures campaign performance across various mobile traffic dimensions: date, hour, device, operator, site, zone, placement, slot, campaign, country, and city.
• Campaign assessment based on impressions, click through, and revenue.