Use Cases
Increase or create new revenue streams
from Sponsors and Advertisers
- Create and launch compelling campaigns that leverage publisher assets
- Launch dedicated microsites that link away from primary mobile web properties
- Create and manage dynamic campaigns within native IOS & Android apps without a resubmit to the app store
- Support ad sales teams by quickly prototyping mobile experiences and modify them in real time based on feedback from sponsors
- Seize cross-channel marketing opportunities, such as new seasons of TV shows, movie launches, pre- and post-event campaigns, offers, and innovative social media campaigns
Launch New Distribution Models
- Launch mini-properties around artists and celebrities,
- Create micro-sites for regional teams or local news networks
- Package content for syndication to other distribution networks
- Enable affiliated artists, teams or colleges to self-publish while you control user permissions
New Engagement Models
- React instantly to unplanned events and breaking news by enabling content editors to publish to mobile. Editors can break out of limitations of their authoring platforms are create mobile specific content and interactions.
Increase conversions from promotions
- Test and launch ideas in the real world and on mobile destinations quickly and frequently
- Create compelling stand-alone mobile experiences for hero products
- Integrate seamlessly with your existing mobile, desktop or enterprise backend infrastructure
Drive sales with continuous customer engagement
- Convert more buyers with personalized, just-in-time marketing - including limited-time offers, in-store showcases, events, and sponsored sites
- Leverage built-in tools to create social engagement, coupons, picture galleries, geo-targeting, QR codes, and more
- Fight "showrooming" and simplify buying with contextual in-store offers
Convert searches into bookings
- Boost the effectiveness of traditional print, TV, and outdoor marketing with mobile
- Improve search engine rankings and click-through
- Promote new packages, venues, and event-related offers
- Connect with customers through built-in social media campaigns
- React quickly to emerging trends or unplanned events
Create engaging, memorable customer experiences
- Win loyalty through personalized, always-on customer service experiences tailored for mobile like "concierge" services from a QR code scan at check in
- Provide no-hassle restaurant reservations, tee times, spa appointments, and more
- Cross-sell and upsell services through targeted marketing
