July Systems launches operations in Malaysia

Founder & Former Managing Director Salto Systems Sdn bhd, Vithal K Jayaraman, joins July Systems as Strategic Accounts Director, for Malaysia

Kuala Lumpur May 15, 2010 – Providing mobile Internet and Advertising solutions for many of the world’s largest sports, media, and entertainment companies, July Systems continues to enhance its support for leading brands to effectively align with their mobile goals and objectives. The mobile industry’s unprecedented growth, proliferation of new devices and platforms, and a growing need to effectively monetize premium content has prompted the creation of July Systems’ Office at Kuala Lumpur, Malaysia.

Vithal K Jayaraman joins July Systems as Strategic Accounts Director for Malaysia. He brings over 14 years of extensive experience in marketing, business development, and dealing with major governmental as well as government linked companies in Malaysia. In addition to Salto Systems Sdn bhd, Vithal also founded a Smart Card technology based venture that deals in physical security systems for hotels, government complexes & facilities, and high -rise developments. During his career, he has been associated with brands such as Tan & Tan Development, Nike, Maxis, UMW Celcom, Astro, Digi, Malaysian Airlines, and most importantly the Malaysian Government as a brand.

July Systems constantly looks for opportunities to enter new and emerging markets after closely evaluating the specific requirements, infrastructure development, the political and regulatory situation, and the risks involved. The company focuses its efforts on high volume and high growth markets, such as Malaysia.

About July Systems

A pioneer in the mobile Internet space, July Systems’ multi-domain team brings more than a decade of experience in building and launching mobile internet products worldwide. July Systems is privately held and operates out of offices in New York, Los Angeles, and Bangalore, India. July powers more than 80 major media and sports brands globally and can be found on the web at http://www.julysystems.com.

July Systems’ clients, including NBC, CBS, Turner Broadcasting Company, VIACOM, NBA, PGA Tour, NASCAR, and others, work with July’s Mi™ Platform to create and manage mobile web services and applications. The July platform consists of a rich set of modules that allows media, sports, and entertainment companies design, deploy, manage, distribute, and monetize their content to millions of unique consumers and fans each month

July Systems is privately held and operates out of offices in New York, Los Angeles & Bangalore

Mi™, Mi™ Platform, Mi™ box, Mi™ Channels and Mi™ Studio are trademarks of July Systems.

MALAYSIA OFFICE

July Systems Sdn. Bhd.
Level 16, Menara Hap Seng
Jalan P. Ramlee
50250 Kuala Lumpur. Malaysia
Phone: +603 9236 7228
Fax: +603 9236 7333