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July Systems powers over 74 Million Page Views in a single game during the Cricket Championship 2011
Mi™ Platform hosted on Amazon Web Services delivers quality game experience to users from across the globe during peak traffic
LOS ANGELES, CA, April, 4th 2011 – July Systems (www.julysystems.com), a leading provider of cross platform mobile solutions based on the AWS cloud, delivered cricket services across iPhone, Android and mobile web to millions of users globally. Cricket applications powered by Mi™ Platform powered over 74 million page views in one game. With cricket fever sweeping worldwide, organizations like ESPN International, SuperSport and a host of media houses in the cricket crazy sub continent rely on July Systems to deliver and manage mobile applications that easily scale. Data shows that fans are continually accessing their mobile devices during game time in the six weeks of this massive sporting event.
Organizations looking to reach fans during any major sports tournament need the scalability of cloud computing to keep their mobile services highly available to sports fans across the globe. July Systems provides organizations a rich mobile platform (Mi™ Platform) that is highly scalable due to its cloud-based model.
“Mobile and cloud computing have an inherent synergy that’s attractive to organizations and solution providers looking for an affordable, reliable and scalable solution,” says Rajesh Reddy, CEO for July Systems. “By choosing the AWS cloud, July Systems was able to help drive cost efficiencies for the resources required to run the applications which was particularly important during a sporting events like World Championships where demand rises exponentially during a match and drops off again when teams are no longer in play.”
By working with Amazon Web Services, July Systems can successfully power high volume applications for many of the world’s top media and sports publishers. July Systems’ Mi™ Platform provides businesses with tools and pre built modules to build, distribute, manage, monetize, and measure their own cross-platform mobile services. The flexibility of the Mi™ Platform and the scalability of the AWS cloud make July Systems a powerful mobile solution for any major organization looking to reach large audiences.
With the Finals now over, July Systems is preparing for unparalleled access to the World Cup to the hands of cricket fans on their mobile phones.
About July Systems
July Systems provides cross-platform mobile solutions to businesses worldwide. Their complete mobile solution rests on Mi™ Platform — a cloud-based mobile platform that allows companies to build, distribute, manage, monetize and measure rich mobile experiences quickly and effectively. Their highly scalable platform supports content publishing, distribution (web, apps), user personalization, ad mediation and analytics. July Systems supports more than 80 of the world’s largest brands and delivers over billions transactions to tens of millions users in 190 countries. July Systems have offices worldwide including US, India and Malaysia and can be reached at www.julysystems.com
For more information on July Systems:
Amanda Nguyen
Axis Public Relations
E:amanda@axismarketingpr.com
